Duarte is a young brand, founded in 2016 in Madrid, with Kiko Font as Creative Director, which offers, intelligent, authentic and contemporary pieces of clothing for the men’s wardrobe, developed with years of experience in Tailoring.
My work done includes their e-commerce redesign and a new packaging maintaining the logo. The website has a left side navigation that always appears overlying to the content. However the content in the background is very clear and useful thanks to the simple design. The alone standing logo in the middle recalls the packaging minimalism. The matte white packaging is pure and essential, featuring an oversized logo on the top, for a fresh and unexpected effect.